News

What’s in a Name? Rebranding the SNHU Arena

Join Yankee Chapter PRSA at Southern New Hampshire University (SNHU) Arena on Thursday, June 22, 2017, at 3 p.m., for a discussion on their Naming Rights Partnership Program and the effort behind the rebranding and renaming Verizon Wireless Arena to SNHU Arena.

About YankeePRSA

The Yankee Chapter is composed of approximately 110 public relations professionals who work in Maine, New Hampshire and Vermont. The Yankee Chapter meets every other month for professional development sessions and networking opportunities. Meetings feature seminars, prominent speakers, workshops and discussions on various topics and issues of interest to those who practice public relations. The sessions also provide the opportunity for professionals at all levels to improve and refresh their skills and to meet and converse with colleagues from throughout northern New England.

Programs

Measurement Base Camp

Most communications professionals have listened to at least one, if not many, lectures on how to do measurement right. The challenge is, once they’ve heard the theory, how do they implement it at their place of work? To help you prepare and manage these hurdles and more Paine Publishing in partnership with PRSA’s Yankee Chapter will hold the next Measurement Base Camp will be held Friday, July 21, 2017.

How to Craft Concise and Compelling Copy Across Communication Media

Do you want to elevate your writing or the content your staff produces? And, engage the media, impress clients and colleagues, and achieve results with strong, powerful and clear copy? PRSA Boston offers workshops to help you succeed – the Jack Jackson ART OF WRITING workshops.

Announcements

Getting Your Boss to ‘Yes’: Gaining Employer Approval to Join PRSA

In today’s economy, we know that you need to justify every expense, including spending time and money to join professional associations and attend events, both in-person and virtual. Follow these step-by-step instructions to gain approval from your management to join PRSA, a community of more than 21,000 public relations professionals.

PRSA Offers Certificate in Reputation Management

PRSA and Reputation Economy Advisors have partnered to provide an eight-week certificate program in reputation management aimed at equipping management-level communicators with industry resources to strengthen their credentials, gain greater credibility, and advance their career.

Jobs

Director of Communications — SCHOOL YEAR ABROAD

5/17/2017 — School Year Aboard is seeking a Director of Communications to develop and implement communications strategies to promote SYA’s image and visibility in an effort to communicate effectively while enhancing engagement with its community.

PR and Com Specialist — NE Dairy Promotion Board – Winooski, VT

4//3/2017 — Do you love milk, cheese, and ice cream, and want to help us promote all things dairy on behalf of the dairy farmers of New England? If so, consider joining our team in Winooski, VT! The Public Relations and Communications Specialist is a permanent, full-time position (37.5 hours weekly) based in our Winooski, Vermont office.