PRSA’s Best Membership Deal of the Year

Not a member? No problem. When new and returning members join PRSA they receive a free one-year Yankee Chapter membership ($45 value), a free one-year section membership, and a free initiation fee ($65 value) or free reinstatement fee ($35 value)! Sign up today at www.prsa.org/joinus/howtojoin and use the promo code: Fall19.

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Shining a Light on Timberland’s CSR Strategies 11/12

With today’s spotlight shining brightly on corporate social responsibility (CSR), Atlanta McIllwraith, Timberland’s Senior Manager of Community Engagement and Communication, will share Timberland’s priorities and lessons learned as its brand CSR strategy has evolved. Her presentation will focus on employee community service, strategic values partnerships, and her role in storytelling for the company. Atlanta will also provide some examples and best practices.

WHEN: Tuesday, November 12, 2019 from 3 to 4:30 p.m.
WHERE: Nackey S. Loeb School of Communications, 749 East Industrial Park Drive, Manchester, NH 03109
COST: Members and VT/NH Marketing Group Members – $20; Nonmembers- $25; Students/Interns – $10

Registration link for Loeb School PD Session

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Save the Date – YPRSA Annual Meeting 10/30

Our Annual Meeting is scheduled for Wednesday, October 30th at Red River Theatres in Concord.

Networking and breakfast buffet
8:30 – 9 a.m.

Main Speaker (TBA)
9 – 10:15 a.m.

Annual Meeting 
10:15 – 10:40 a.m.

Networking
10:40 – 11 a.m.

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John Boroshok

Congratulations to our newest APR

Congratulations to Jon Boroshok, a member of the Communications and Public Relations faculty at Southern New Hampshire University! He is our latest chapter member who has achieved APR after successfully completing the Examination for Accreditation in Public Relations and certification from the Universal Accreditation Board.

 

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Schell Recognized with new PRSA Award

Robin Schell, APR, Fellow PRSA, was the initial recipient of a new PRSA award, the Sage Award, recognizing a professional for mentorship and inspiring others in public relations and PRSA. She was presented the award at the Public Relations Society of America (PRSA) International Conference in Austin, Texas.

Left to right, Stacey Smith, Robin Schell, and Jane Law.

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A Collaborative Statement on the Essential Value of a Free Press

By  August 16, 2018

The statement below was released August 16, 2018, by PRSA and eight other professional communication organizations to collaboratively express our support for the critical role of a free press and the First Amendment. With the unanimous support of your Board of Directors and staff leadership, it was done in concert with more than 200 newspapers across the U.S. who are today voicing, in their own ways, that ethical journalism, and freedom of thought and expression, are perpetually essential to democracy.

Anthony D’Angelo


In today’s political climate, there will inevitably be charges that this statement reflects a political stance or bias. It does not. Rather, it affirms the U.S. Constitution and the values that transcend political parties and other affiliations; in fact, the statement is co-signed by the Global Alliance and other organizations with significant international representation that also subscribe to those values.
In that spirit, please feel free to add your voice to a monumentally important conversation.
“The basis of our governments being the opinion of the people, the very first object should be to keep that right; and were it left to me to decide whether we should have a government without newspapers or newspapers without a government, I should not hesitate a moment to prefer the latter.”                

~ Thomas Jefferson

This oft-cited quote conveys the fundamental importance of today’s free press despite its articulation before electronic, digital and social media were invented. The dramatic expression by a founding father who was brutally criticized by the media of his time underscores that the standing of a free press transcends politics, geographies or other affiliations.

Today we join with our compatriots in the news media to proudly affirm the Fourth Estate as a vital engine of democracy. Without it, and without freedom of thought and expression as provided by the First Amendment, informed decision-making is not possible and individual freedoms suffer. From a global perspective, journalism serves all people through ethical pursuit of the truth.

As organizations devoted to professionals across the communications industry, we are dependent on a free press, and rely upon it as we speak honestly and fearlessly on behalf of ourselves, our companies, clients and causes. A free press provides citizens access to information and opinions so they can make their own judgments.

We collaboratively declare our support for journalists who bravely seek the truth, focus on facts, and hold government, business and other institutions accountable.

Aberje – Associação Brasileira de Comunicação Empresarialwww.aberje.com.br

Public Relations and Communications Association, www.prca.org.uk

The American Advertising Federationwww.aaf.org

The Arthur W. Page Center for Integrity in Public Communicationwww.bellisario.psu.edu

The Arthur W. Page Societywww.awpagesociety.com

The Commission on Public Relations Educationwww.commissionpred.org

The Global Alliance for Public Relations and Communications Managementwww.globalalliancepr.org

The Institute for Public Relationswww.instituteforpr.org

The International Association of Business Communicatorswww.iabc.com

The International Communications Consultancy Organisationwww.iccopr.com

The National Black Public Relations Societywww.nbprs.org

The PR Council, www.prcouncil.net

The Public Relations Society of Americawww.prsa.org

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APR Express Workshop 

What is the APR? A symbol of professionalism and a credential that signifies reaching the highest standards in public relations.

Are you ready to earn your accreditation? During this five-hour comprehensive session, you’ll learn what it takes to achieve accreditation and the variety of resources available to you. The entire process will be reviewed, including how to prepare, what resources you need, and how to ace the Portfolio Presentation and the computer-based exam. You’ll also meet a recent APR and hear about their experience.

The class is taught by Jeff Paterson, APR, CEO of Empower, and Barb Byers, APR, director of content development for the UB Office of Donor and Alumni Communications.

Date: Thursday, May 31
Time: 11:30 a.m.-4:30 p.m.
Location: Buffalo State College, 1300 Elmwood Ave, 418 Cleveland Hall, Buffalo, NY 14222
Cost: $50 (non-refundable); includes light lunch and materials

Registration deadline: Friday, May 25

For more information, please contact Accreditation Chair Barb Byers, APR, at 716-645-3315 or babyers@buffalo.edu.

To register: http://prsabuffaloniagara.org/meetinginfo.php?id=137&ts=1519611551

 

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New PRSA Intersections Conference

Have you heard? We are launching an all-new professional development event, the PRSA InterSections Conference, in Anaheim, Calif. from Aug. 9-10, 2018.

This unique event will bring together public relations and communications professionals in the financial, technology, entertainment and sports sectors for two days of in-person learning and networking! Registration is now available online.

The PRSA InterSections Conference will feature three distinct Learning Tracks with programming specifically tailored to the needs of technology, financial, entertainment and sports communicators, respectively. Attendees can select their Learning Track during the registration process and will join a series of breakout sessions curated by leaders in each industry. Plus, participants will join together for shared general sessions, a round table event and meal functions to expand their professional circles by networking with all conference participants.

Currently, PRSA is accepting presentation proposals for the InterSections Conference through March 9, 2018. Don’t miss this chance to share your insights, experience and expertise with your fellow PR and communications professionals.

To participate as a session speaker at the 2018 InterSections Conference, please submit an innovative and compelling presentation proposal supporting communications professionals in the following industries:

  • Technology
  • Financial Communications
  • Entertainment or Sports

Presentations must be targeted to mid- to senior-level communications professionals. The strategies and practical applications in your proposal can focus on both traditional and new forms of communication outreach — whether social media, publications, strategy, planning, measurement, leadership communication, crisis communication or specific issue topics and/or teachable case studies.

By emphasizing how the work of PR and communications professionals can intersect across industries, the conference aims to provide an enriching atmosphere to elevate and enhance your practice.

We hope to see you this summer in Anaheim!

 

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New PRSA Intersections Conference

Have you heard? We are launching an all-new professional development event, the PRSA InterSections Conference, in Anaheim, Calif. from Aug. 9-10, 2018.

This unique event will bring together public relations and communications professionals in the financial, technology, entertainment and sports sectors for two days of in-person learning and networking! Registration is now available online.

The PRSA InterSections Conference will feature three distinct Learning Tracks with programming specifically tailored to the needs of technology, financial, entertainment and sports communicators, respectively. Attendees can select their Learning Track during the registration process and will join a series of breakout sessions curated by leaders in each industry. Plus, participants will join together for shared general sessions, a round table event and meal functions to expand their professional circles by networking with all conference participants.

Currently, PRSA is accepting presentation proposals for the InterSections Conference through March 9, 2018. Don’t miss this chance to share your insights, experience and expertise with your fellow PR and communications professionals.

To participate as a session speaker at the 2018 InterSections Conference, please submit an innovative and compelling presentation proposal supporting communications professionals in the following industries:

  • Technology
  • Financial Communications
  • Entertainment or Sports

Presentations must be targeted to mid- to senior-level communications professionals. The strategies and practical applications in your proposal can focus on both traditional and new forms of communication outreach — whether social media, publications, strategy, planning, measurement, leadership communication, crisis communication or specific issue topics and/or teachable case studies.

By emphasizing how the work of PR and communications professionals can intersect across industries, the conference aims to provide an enriching atmosphere to elevate and enhance your practice.

We hope to see you this summer in Anaheim!

 

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NE District Conference – Call for Speakers

Each year, the PRSA Northeast District Chapter brings together more than 200 communications professionals from across the northeastern United States for a one-day conference exploring the newest technologies and practices to emerge in the field of public relations.

This year, we’re headed to Buffalo—home of the original Buffalo wings, a burgeoning craft beer scene and a short ride to Niagara Falls. But we’re really looking forward to a day of inspiration with you, as nearly two dozen of our colleagues from throughout the northeast chapter present their best, most interesting, and practical recipes to help you foster Integrated PR success wherever your work takes you.

Marketing, social media, public relations, advertising – you do it all. Your role as a communicator is constantly evolving, the mediums we use to tell our stories are changing faster and the lines between these functions are even less clear. All while you’re expected to do so much more with much less.

The Buffalo/Niagara PRSA Chapter proudly invites you to join us Friday, June 1 at the 2018 PRXNE District Conference—Communication Convergence: The Integrated Communicator.

Join us for this one-day conference and we’ll tackle emerging content marketing trends, share valuable insights for strategic planning, help you master the art of storytelling and give you all the tools you need to be successful in whatever communication role your job takes the next day.


Call for Speakers Now Open

If you’re interested in presenting at PRXNE 2018—or if you know someone who may be interested—we’re now accepting presentation proposals that explore the following topics:

  • Communication Convergence
  • Content Marketing
  • Internal Communications
  • PR Writing
  • Website Writing
  • Calculating ROI on Communications
  • Net Neutrality
  • Making Video Work
  • Crisis Communications
  • Understanding Financials
  • AP Style Updates
  • Fake News
  • Brand Credibility
  • AR/VR Storytelling

Of course, we’re open to other ideas, too!

SUBMIT YOUR PROPOSAL

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