International Conference Discount for Chapter Members
Thinking about going to the International Conference for a day or so? PRSA national is offering a 15 percent discount on day registrations. Just use the promo code DAYREG1 when you register.
Make Ethics Month a Daily Practice
By Liz LaRose, APR, YPRSA Ethics Officer
Each year, September marks ethics month for PRSA membership. Like the return back to school, Ethics Month is a perfect time to focus attention practicing our craft ethically. We are reminded that it is of paramount importance to our profession, our clients, our employers and ourselves.
In honor of Ethics Month, PRSA hosted Tweet-ups, blogged about ethics on PRSAY and hosted a free webinar, “Ripped from the Headlines: Social Media Ethics.” And our own YPRSA Chapter simulcast the webinar and followed it up with a lively group discussion about ethics scenarios we face in our daily work. Many gray areas came to light and practitioners helped each other work through some difficult scenarios, including paid/incented on-line reviews, fake social media posts and front groups, to name a few.
Through this discussion, we learned that ethics does not belong on the shelf for a yearly dusting off in September. It’s a daily practice that is honed through professional development, experience and support. PRSA and the YPRSA Chapter provide resources to help you stay abreast of the latest ethics trends, including:
- Code of Ethics
- PRSAY blogs
- Professional Standards Advisories
- Presentations, case studies and best practices
PRSA and YPRSA also encourage you to contact either of the resources below when you need assistance working through ethical questions and dilemmas
- YPRSA Ethics Officer, Liz LaRose at liz.larose@crotchedmountain.org
- PRSA Board of Ethics and Professional Standards at beps@prsa.org
We are here to help you make ethics a daily practice!
Chapter Leaders Wanted
Each year, dedicated volunteers step forward to help lead Yankee Chapter PRSA. Serving on the board of directors is a prominent leadership opportunity within the public relations industry in Maine, New Hampshire and Vermont. Yankee Chapter’s Nominating Committee is authorized by the chapter Bylaws to present chapter membership nominees for the slate of officers, which the chapter votes on at the annual meeting.
This year Yankee Chapter seeks to fill the following board positions:
- President Elect (three-year commitment)
- Secretary (term expires 12/31/14)
- Treasurer (term expires 12/31/14)
- Assistant Treasurer (term expires 12/31/14)
- Director (term expires 12/31/15)
- Director (term expires 12/31/15)
- Director (term expires 12/31/15)
- Director (term expires 12/31/15)
Strong boards need exceptional leaders. Yankee Chapter’s Nominating Committee encourages dedicated members to consider and volunteer for the open positions
If you would like to nominate yourself or another Yankee Chapter member, please contact Tara Payne, chair, Nominating Committee at taraepayne@comcast.net.
Loeb School Presents George Stephanopoulos – Nov. 12
ABC’s Stephanopoulos to headline Loeb School 1st Amendment Event
MANCHESTER – ABC’s chief political correspondent and Good Morning America co-anchor George Stephanopoulos will be the keynote speaker at the Nackey S. Loeb School of Communications First Amendment Awards this fall.
The 11th annual event, at noon on Nov. 12 at the Executive Court Conference Center in Manchester, honors the First Amendment and New Hampshire residents who strive to exercise and protect the essential rights of free speech and free press.
In addition to anchoring Good Morning America, Stephanopoulos hosts the network’s weekly political program, “This Week with George Stephanopoulos,” and reports on political and policy stories for ABC News. Before joining the network, he was a senior adviser to President Bill Clinton. He is the author of “All Too Human,” a No. 1 New York Times bestseller on Clinton’s first term and the 1992 and 1996 Clinton/Gore campaigns.
Stephanopoulos joins other notable national figures who have donated their appearances to the non-profit Loeb School. Previous speakers have included NBC’s Tim Russert, Fox’s Bill O’Reilly, Vice President Joe Biden and commentators Patrick Buchanan and George Will.
Tickets go on sale Sept. 12 on the Loeb School website, www.loebschool.org.
The public is invited to help select the First Amendment recipient by nominating New Hampshire residents or organizations who work to protect free speech and free press.
Past recipients include former state Attorney General Philip McLaughlin, former Keene Sentinel Executive Editor Thomas F. Kearney, The Laconia Citizen, former legislator Daniel Hughes, former Dover City Councilor David Scott, Londonderry High School Journalism Adviser Mary Lukas, First Amendment attorney William Chapman, ConVal School Board member Gail Pierson Cromwell, The Portsmouth Herald and David Lang and the Professional Fire Fighters of New Hampshire.
Led by Presenting Sponsor, People’s United Bank, the First Amendment Event is supported by a growing number of New Hampshire businesses and individuals, including: PSNH, Amoskeag Beverages, Bank of America, Holloway Automotive Group, Dean Kamen, The Dupont Group, The Common Man Family of Restaurants, BAE Systems, Lincoln Financial, Charles Schwab, Sean and Kirsten Mahoney, Fidelity Investments, Mosse & Mosse, Sen. Kelly Ayotte, Sheehan Phinney Bass & Green, Sheehan Phinney Capitol Group, Bernstein Shur Sawyer & Nelson, The Bernstein Shur Group and Centrix Bank. Media partners are the New Hampshire Union Leader, WMUR-TV and WGIR radio.
Nackey S. Loeb, the late president and publisher of the New Hampshire Union Leader and Sunday News, founded the school in 1999 to promote understanding and appreciation of the First Amendment and to foster interest, integrity and excellence in journalism and communication. Instructors from media outlets and businesses around the state teach free classes and low-cost workshops for students of all ages on topics including the First Amendment, journalism, photography, broadcasting, social media and public speaking.
For information about the event or becoming a sponsor, or to make a First Amendment Award nomination, visit www.loebschool.org or call 627-0005.
Media Contact: David Tirrell-Wysocki, 627-0005 or dtwysocki@loebschool.org.
PRSA Winning National Network Campaign
From Aug. 1-Sept. 30, PRSA is recognizing member involvement and dedication to the Society’s growth with a member sweepstakes that provides an opportunity to win one of the following prizes: an all-expenses-paid International Conference Package (registration, airfare, accommodations and meals); an iPad® Mini (16GB, Wi-Fi only); or a $100 Visa® or MasterCard® gift card.
Entering is easy! No Purchase Necessary.
- Refer a new member. Find the PRSA Recruitment Toolkit here. When a new member joins PRSA and enters your name in the referral field of his or her member application, you will receive an entry in the sweepstakes. The more members you recruit, the more opportunities you have to win. For complete rules, click here!
OR - Mail in your information. Handwrite on a piece of paper your first and last name, job title, organization in which you are employed (or otherwise affiliated), email address and telephone number. Send this information with postage to PRSA, Attn: Winning National Network Campaign, 33 Maiden Lane, 11th Fl., New York, NY 10038. Entries with a P.O. box return address are not permitted. Limit one (1) hand-written entry per stamped outer envelope. You must provide all required information to be eligible to enter and win. The more entries you send, the more opportunities you have to win. For complete rules, click here!
Have a PRSA success story you’d like to share with fellow PRSA members? Let us know! Email marketing@prsa.org.
Boston PRSA Summer Social/Free to Yankee Members
The Boston Chapter’s Summer Social will take place on August 7th. It’s free to PRSA Boston members, and our Chapter leaders also unanimously decided to make the event free to any PRSA and NED member who wishes to attend.
So, if you happen to be in Boston that day (or know a colleague from the Bronx or Boise who is), or you want to make a special trip to visit, you’re welcome to join us!
To register free of charge: click here http://prsaboston.org/meetinginfo.php?id=25&ts=1374107208, and register as a guest. Add a ticket at $20 each, enter the code “DIST” and click “Apply” (note the window slider near page bottom to reveal the Apply button and to reveal the $0.00 order total). Proceed to completion, verifying the amount is $0.00.
Nominations Now Accepted for PRSA 2014 Leadership Assembly Delegate-at-Large and International Delegate-at-Large Positions
Applications are now being accepted for three PRSA 2014 Leadership Assembly delegate-at-large and two international delegate-at-large positions. At-large delegates represent members who are not in a Chapter area in the United States or reside outside the United States and Canada. The primary responsibility of these delegates is to represent at-large members at the annual meeting of the PRSA Leadership Assembly. The Assembly delegates-at-large and international delegates-at-large serve one-year renewable terms.
Requirements for the delegate-at-large positions require that the candidate hold an APR or serve or have served as a board member of a Chapter, District or Section. It is strongly recommended that the international-delegate-at-large candidate reside outside the United States or Canada or have experience conducting international public relations.
In addition to attending the Assembly, these delegates are responsible for:
- Communicating with at-large members concerning PRSA events or products of particular interest to them, as well as any planned strategic initiatives affecting these members.
- Conducting informal or formal surveys about needs and interests of members in specific areas as relevant per position and share results with the PRSA Board of Directors.
- Participate in the Leadership Assembly delegate electronic forum throughout the year.
To apply, click here to access the 2014 Candidate Application Form.
The deadline for applications is Thursday, Aug. 1, 2013 at 5 p.m. in the time zone in which the applicant resides. Candidate applications will be reviewed by the Delegate Selection Committee and approved by the PRSA board for a vote by the PRSA 2013 Leadership Assembly on Oct. 26, 2013 in Philadelphia, Pa. Nominees are invited to attend the Assembly.
Questions concerning the position should be sent to PRSA Governance.
PRSA Northeast District Conference – Call for Speakers
The Public Relations Society of America (PRSA) Northeast District’s annual conference will be hosted by the PRSA Central New York Chapter on November 7th in Syracuse, NY. We anticipate more than 200 practitioners and students will attend the event.
Date: Thursday, November 7, 2013
Location: Crowne Plaza Hotel and Conference Center (701 East Genesee Street, Syracuse, NY 13210)
PROPOSALS: We are looking for experienced presenters who can motivate and energize an audience on the latest public relations tools, techniques, trends and knowledge.
Industry experts, seasoned practitioners, researchers, and public relations service providers are invited to submit a proposal to individually or jointly present on a topic relevant for PR practitioners with varying levels of experience. We welcome presenters from both the corporate and not-for-profit worlds, and we are open to any proposal that provides PR professionals with new knowledge, insight and ideas that can enhance their professional capabilities.
Suggested presentation topics include:
- Community Relations
- Employee Relations
- Media Relations
- Media Training
- Crisis Communications
- Non-Profit PR
- PR Writing, Pitching, or Presentation Skills
- Skills for students in PR
- Social Media
- Use of Multimedia
- Other/Miscellaneous
Presentation proposals should include:
• Title of presentation
• Description of proposed presentation (200 words maximum)
• Biography of each presenter (100 words maximum)
• List of previous speaking engagements
Programs must offer solid and authentic tactical and strategic insights, and must NOT be a commercial for products or services.
**Presenters will receive a complimentary full day registration to the conference.
Submit proposals by Friday, May 10 to: NortheastDistrict@prsacny.com
Additional information on the conference will follow throughout the summer – check back for details and please SAVE THE DATE of NOVEMBER 7 to attend – this is likely the most cost effective full day of professional education you can put on your calendar!
Yankee Chapter PRSA Sponsorship Options & Benefits
Sponsorship opportunities are now available to support Yankee Chapter programs and activities.
Leadership Supporter – $2,500
(One Available)
As the single Leadership Supporter, your organization description and logo will appear on all relevant member communication and will be incorporated into all live events and monthly professional development sessions. The Leadership Supporter will have first right of refusal for future years.
Benefits include:
- Organization description and logo on member communication including: monthly e‐newsletter, homepage of yankeeprsa.org, and printed YPRSA Annual Meeting & Awards Ceremony invitation
- Recognition as a Leadership Supporter during all live monthly events and monthly Professional Development sessions through October
- Opportunity to distribute branded materials at monthly Professional Development sessions
- Opportunity to distribute branded materials at the Annual Meeting & Awards Ceremony
- Six (6) tickets to the YPRSA Annual Meeting & Awards Ceremony in November
- Six (6) tickets to YPRSA Professional Development sessions
- Sponsorship mentions in YPRSA social media channels
Program Supporters– Professional Development Supporter – $1,000
(Two Available)
In a recent survey of members, it was discovered that the most valuable aspects of Yankee PRSA for its members included: making professional connections, attending professional development programs and participating in local networking opportunities. YPRSA professional development programs offer cutting‐edge topics, thought‐leading speakers and knowledge‐ and skill‐building practicality. By supporting the professional development of its members, the professional development supporter will offer tremendous value to key decision makers within local and regional organizations.
Benefits include:
- Logo on member communication about all professional development sessions including announcements and reminders, and in the Professional Development section of yankeeprsa.org.
- Recognition as a Program Supporter during all live monthly events and professional development sessions through October 2013
- Opportunity to distribute branded materials at monthly Professional Development sessions
- Two (2) tickets to the YPRSA Annual Meeting & Awards Ceremony in November
- Two (2) tickets to YPRSA Professional Development sessions
- Sponsorship mentions in YPRSA social media channels
Professional Recognition Supporter – $500
The Yankee PRSA annual awards represent the best of public relations achievement among professionals in our region. Yankee PRSA honors individual accomplishment, tactical excellence and achievement in specialized practice areas. The Patrick Jackson award, established in 1988, was designed to recognize a professional who is not in the public relations field but nonetheless successfully uses public relations principles to benefit his or her organization and society. The purpose of the Patrick Jackson Award is to recognize excellence in the practice of public relations and demonstrate a track record of building relationships which earn trust.
The Summit Award recognizes excellence in a specific area of focus which varies annually based on trends, behaviors and new technologies in the public relations field. Two prior recipients have been recognized for excellence in the use of social media, and for educating and engaging the public during a time of crisis.
Benefits include:
- Logo on nomination announcement
- Logo on Annual Meeting & Awards invitation
- Logo on awards section of yankeeprsa.org site
- Two (2) tickets to the Annual Meeting & Awards Ceremony in November
- Recognition of sponsorship during the awards presentation on stage
- Sponsorship mentions in Yankee PRSA social media channels
Student Scholarship Supporter – $500
Named in honor of James Bradley, a founding member of the Yankee Chapter PRSA, the $500 scholarship recognizes and provides assistance to future public relations professionals.
Benefits include:
- Logo on scholarship application and promotional communication
- Logo on Annual Meeting & Awards invitation
- Logo on awards section of yankeeprsa.org site
- Two (2) tickets to the Annual Meeting & Awards Ceremony in November
- Recognition of sponsorship during the scholarship presentation on stage
Membership Benefit – Free PRSA Webinars
Webinars Now Included With PRSA Membership!
PRSA membership is more valuable than ever before. Broaden your skill set with access to more than 50 free live and on-demand webinars that are planned throughout the year.