Director of Marketing & Communications
Department: Marketing and Communications
Cheshire Medical Center, Keene, NH –
Full-time 40 hours/week
This individual will develop and actualize marketing and communications strategies designed to increase understanding and acceptance of organization’s mission and vision, and to help position the organization brand in the marketplace. Responsible for planning, implementing, and monitoring ongoing strategic marketing and communications programs in support of the goals and objectives of the organization, and for the creation and implementation of the organization’s strategic marketing, communications, and public relations plan.
Oversees the organization’s internal communications, marketing, print publications, online publications, website and intranet services, social networking, and new marketing and communications initiatives. Increase the organization’s image and visibility with community, physicians, staff, and patients. Implements and evaluates comprehensive marketing strategies, including advertising campaigns, relationship-building activities, and other marketing programs.
Bachelor’s Degree in Marketing, Communications, Public Relations or a related field. 5-7 years of experience in communications and/or marketing, and a minimum of 3 years’ experience in leading a marketing and communications department. Microsoft Office applications required. Graphic design software and website design experience a plus. Equivalent combination of education and experience acceptable for basic experience requirements. Crisis communications planning experience.
Contact: Lisa Sandstrum