Past Programs

Summer Social Series

May 12th, 2015 | By

Summer is nearly here. Don’t miss out on a chance to network with your Yankee Chapter colleagues and friends and sample the wares of some of New Hampshire’s local wineries at our Summer Social Series. The first event in the series is July 15 at LaBelle Winery in Amherst.

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June PD – Building Brand Relevance – June 24

May 6th, 2015 | By

PLEASE NOTE: We have had a change in this program, but it will still be focused on branding. We have secured a panel of branding experts to address this engaging topic.

Your brand can be everything-it is the point where you connect with customers and stakeholders. Making changes can be of real impact. We bring you representatives from two organizations that have recently examined their brands and made significant changes, along with an area agency representative who helps guide clients through the branding process.

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Media Panel Workshop – April 15, 2015

Mar 3rd, 2015 | By

A panel of New Hampshire media professionals will give tips and advice on breaking down the barriers between journalists and public relations practitioners to help create mutually beneficial relationships.

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Annual Meeting Features Market Basket Protest, Awards & Elections

Dec 11th, 2014 | By

Yankee Chapter members and guests were treated to an insider’s view of last summer’s Market Basket protest of the firing of long-time CEO Arthur T. DeMoulas at the chapter’s Annual Meeting November 20 at Red River Theatre in Concord.

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Nov. 20 – Market Basket crisis, awards, our annual meeting, and networking!

Oct 21st, 2014 | By

A board of directors pushes out a beloved CEO. Thousands of loyal workers and managers rally in support of this CEO, and customers back the employees. That’s the story of Market Basket this past summer, when workers at the low-priced grocery chain of 71 stores and 25,000 employees in the Northeast held protests over the ouster of Arthur T. Demoulas, its former CEO. Learn more about the remarkable business and PR story of Artie T. and the power and loyalty of Market Basket employees and customers that made headlines around the world.

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Breaking Down Barriers: Improving the Relationships Between PR Professionals & Journalists – April 16, 2014

Mar 25th, 2014 | By

Although PR professionals and journalists have different objectives at times, understanding one another is one of the most critical skills for successfully working together. This will aid in breaking down the barriers between the two professions to help create a mutually beneficial relationship.

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Upcoming APR Prep Opportunities

Mar 23rd, 2014 | By

This year marks the 50th year of PRSA’s APR professional accreditation program, and upcoming opportunities are available for members to learn more about the APR and prepare themselves to earn this mark of professional excellence.

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Photography for PR People – March 19

Mar 3rd, 2014 | By

Please join us on Wednesday, March 19 at New England College in Concord for our March PD session: Photography for PR People. We will also be holding a brief information session on the APR (Accredited Public Relations) program following the PD session.

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Behavioral Strategic Planning — Feb. 26

Jan 30th, 2014 | By

Please join us on Wednesday, Feb. 26 from 3-4:30 p.m. at the Elliot at River’s Edge in Manchester for our February professional development session with Stacey Smith, APR, Fellow PRSA, who will be introducing, teaching (or reviewing, as the case may be) us how to build a behavioral strategic plan that can be measured — all in 1.5 hours.

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Digital Media and Today’s Digital News Release

Jan 14th, 2014 | By

Please join us on Thursday, January 23 from 3-5 p.m. for a webinar and discussion on digital media and today’s digital news release. Newsrooms have changed and traditional news release distribution methods no longer work. New technologies and staff cuts have changed how newsrooms operate and journalists are busier than ever. Learn how to take advantage of this trend and make it easier for the media to pick up your story.

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