PLEASE NOTE: We have had a change in this program, but it will still be focused on branding. We have secured a panel of branding experts to address this engaging topic.
Your brand can be everything-it is the point where you connect with customers and stakeholders. Making changes can be of real impact. We bring you representatives from two organizations that have recently examined their brands and made significant changes, along with an area agency representative who helps guide clients through the branding process.
We will discuss branding and rebranding as it pertains to both internal and external audiences. What are the challenges? What are the advantages? How do you communicate these changes most effectively?
- Jim Graham, Manager-Leadership Communications at the University of New Hampshire
- Margaret Norton, Director of Corporate Communications at Eversource
- Jessica Kellog, Director of Client Service at Rumbletree
Where: Long Term Care Partners, 100 Arboretum Drive, Newington NH (on the Pease Tradeport)
Cost: $20/members, $35/non-members, $10/students & interns