Crisis Communications – The First 48 Webinar – April 17

Crisis Communicators have two critical time periods in which to respond to the media and shape public perception, the first 48 minutes and the first 48 hours of a crisis situation. Join Scott Tranchemontagne of Montagne Communications, who will review recent crisis scenarios where the “First 48” was handled very well – and where it was not.
John Boroshok
Stacey Smith

Connect with Industry Professionals

PRSA offers members a variety of ways to network with industry professionals, both online and in-person.

Modern SEO – February 21

Search Engine Optimization (SEO) is an ever-changing/evolving discipline in digital marketing. Joe Savitch, Marketing Manager at Altos in Bedford, will provide insight and understanding into some of today’s most talked about SEO topics.

Meet the Media – January 24

In today’s fast paced media environment, it can be challenging to capture a reporter's attention. Join us on January 24 at the Nackey S. Loeb School of Communications to hear from our panel of media experts on what they look for in pitches from public relations and communications professionals.

2018 Annual Meeting Nov. 1

Join Yankee Chapter PRSA for a discussion on How to Keep Brands Relevant in a Changing Environment with Rebecca Acton, Director of Digital Marketing, Matter Communications followed by our annual meeting and networking with professional colleagues. Register now!   

Schell Recognized with new PRSA Award

Robin Schell, APR, Fellow PRSA, was the initial recipient of a new PRSA award, the Sage Award, recognizing a professional for mentorship and inspiring others in public relations and PRSA.
Stacey Smith

A Collaborative Statement on the Essential Value of a Free Press

On August 16, 2018, PRSA and eight other professional communication organizations collaboratively expressed support for the critical role of a free press and the First Amendment. With the unanimous support of the PRSA Board of Directors and staff leadership, it was done in concert with more than 200 newspapers across the U.S. who voiced in their own ways, that ethical journalism, and freedom of thought and expression, are perpetually essential to democracy.
Stacey Smith

Measuring Internal Communications Success – 9/25/18

An international team of internal communications experts, including our own Stacey Smith, has been researching internal communications standards and has agreed upon 22 measurement standards. At out professional development session on September 25, Stacey will review the standards, talk about how they were identified, and discuss how you can use them to measure your results and bring focus to your internal relations and communications efforts.