Cyber Crises Uncovered: Immersive Simulation & Expert Panel Insights

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Event Start Date:
June 24, 2025		Event End Date:
June 24, 2025		Event Venue:
Bridgewater, MA

Cyber Crises Uncovered: Immersive Simulation & Expert Panel Insights

You’re invited to join PRSA Boston Chapter for a deep dive into deepfakes.

Participants will participate in a live cyber crisis simulation – “Deepfake of CEO” – to test their decision-making skills in real time. It really is a rare opportunity to learn by doing!

The panel portion of the event will be moderated by Nancy Sterling, APR, Fellow PRSA, PRSA Chapter co-president and a nationally recognized crisis strategist at ML Strategies. Nancy has led responses to major data breaches for some of the world’s largest institutions — and she’ll be sharing her insights on how to manage cyber crises and build organizational resilience.

 

Other panelists include:

  • John Petrozzelli, Director of MassCyberCenter,brings over two decades of national security and cybersecurity experience – from serving as a U.S. Air Force intelligence officer in Korea and Afghanistan, to playing a pivotal role in the Boston Marathon Bombing investigation as a Supervisory Intelligence Analyst with the FBI. He led the forensic review of digital evidence in the Tsarnaev case, helping build the digital case for trial.
  • Hannarae Lee is chair of Bridgewater State University’s Master of Science in Cybersecurity and Justice programand a respected voice in the intersection of cybersecurity, digital forensics, and criminal justice. Her work highlights the importance of interdisciplinary collaboration in understanding and responding to today’s complex digital threats.

 

This event is co-sponsored by Bridgewater State University’s College of Graduate Studies and College of Continuing Studies, which is launching a new MS in Cybersecurity and Justice this fall.

 

Event Details:

 

  • 🗓Date: Tuesday, June 24, 6:00-8:00PM
  • 📍Location: Dana Mohler-Faria Science and Mathematics Center, Room 122
  • 24 Park Avenue, Bridgewater, MA 02325
  • 🚗Parking: West Campus Lot (70 Park Ave./45 Plymouth St.)
  • 🚆Easy access via MBTA Commuter Rail from South Station (Middleborough/Lakeville Line)

 

 Tickets:

  • PRSA Members: $21.05 (includes fees)
  • Non-Members: $28.52 (includes fees)
  • PRSSA/Students: $12.51 (includes fees)
  • Register here – ly/CyberCrisis25

Meet the Media

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Event Start Date:
June 17, 2025		Event End Date:
June 17, 2025		Event Venue:
Worcester Public Library

The Greater Worcester Chapter of PRSA “Meet the Media” panel event on June 17, 2025 from 12 – 1 pm at the Worcester Public Library. Panelists include:

Danny McDonald, The Boston Globe

Mica Kanner-Mascolo, Worcester Business Journal

Mark Henderson, the016.com; The Worcester Sun

REGISTER HERE

Yankee PRSA Panel: Crisis on the Horizon: Seeing the Unseen

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Event Start Date:
May 21, 2025		Event End Date:
May 21, 2025		Event Venue:
New Hampshire Hospital Association 125 Airport Road, Concord, NH 03301

How can communicators plan for a crisis they can’t yet define? This panel brings together crisis communication experts to explore how to build communication strategies in an unpredictable and ever-changing world. From pandemics, mass casualties, cyberattacks, natural disasters and reputational threats, this conversation will focus on how to communicate effectively even when the facts are unclear, and the timeline is urgent. Attendees will gain insights into proactive planning before the next crisis hits.

Attendance is limited to 20. Lunch will be provided.

REGISTER HERE

June Membership Mixer – St. Paul’s School

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Event Start Date:
June 10, 2025		Event End Date:
June 10, 2025		Event Venue:

St. Paul’s School will be hosting our June 10th Membership Mixer at the Fleischner Center on the campus of St. Paul’s School in Concord, NH.

Yankee Chapter members: Considering bringing a friend to find out more about joining Yankee PRSA. Also, we will collect donations for the PRSSA Grant & Scholarship Fund. Consider donating $20 or even $10 to support PR students.

The Fleischner Center is easy to find. As soon as you turn onto campus, it will be the second building on the right. There is a parking lot (A) on the right, as well as a lot (B) across the street on the left next to the Red Barn. CLICK HERE for a campus map.

CLICK HERE TO REGISTER

All You Need to Know About APR

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Event Start Date:
April 16, 2025		Event End Date:
April 16, 2025		Event Venue:
Online

April is APR Month!

Are you ready to elevate your PR career? Join us for our “All You Need to Know About APR” presentation, hosted by PRSA Boston’s Board Member and Accreditation Chair, Josh Gitelson.

Josh will provide valuable information and insights about the APR journey, sharing his personal perspective on the benefits of accreditation.

Date: Wednesday, April 16

Time: 7.00 PM

Location: Online

Sign up to attend: bit.ly/APRin2025

The APR credential is the mark of distinction for PR practitioners who demonstrate their commitment to the communication profession and its standards and ethical practice. It certifies your drive, dedication, competence, expertise, and principles while positioning you as a leader and mentor among your peers. Join us to elevate your PR career!

Sign Up: bit.ly/APRin2025

Marketing to Gen Z and Gen Alpha – What Resonates?

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Event Start Date:
April 10, 2025		Event End Date:
April 10, 2025		Event Venue:
Online

Organized by Public Relations Society of America Finger Lakes Chapter.

What do Gen Z and Gen Alpha want to see in our marketing, PR and fundraising efforts? Interested in learning about the differences in mindset and priorities among Gen Z vs. Gen Alpha?

Learn all this and more during this webinar with Jamie Jacobs of Riger Marketing Communications and Diane Gayeski, Ph.D. of Ithaca College along with some of her public relations students.

Date and time: Thursday, April 10 · 12:30 – 1:30pm EDT

Location: Online

COST: FREE for PRSA Members

CLICK HERE TO REGISTER

PR + Mindfulness: Achieving Balance and Impact

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Event Start Date:
April 9, 2025		Event End Date:
April 9, 2025		Event Venue:
Zoom

PR professionals typically keep an eye on the horizon, anticipating the next trend, threat, or opportunity. But operating in an imagined future can leave one constantly on alert and feeling untethered from the present moment. Fortunately, there are a few proven techniques that can help quickly reset our inner compass so we can feel renewed and ready to face daily challenges.

On Wednesday, April 9th from 12:00 to 1:00 ET, join Susan Tompkins, Maine Public Relations Council (MPRC) member and owner of 3C Clarity, as she leads us through an interactive program focused on achieving balance and impact.  She will shed light on the importance of simple and transformative tools like:

  • Setting healthy boundaries: Clearly define what’s yours and what isn’t.
  • The art of active listening: Use your ears to hear between the lines.
  • Deep breathing: The quality of your breath impacts the quality of your life.
  • Bilateral drawing: Engage both hemispheres of your brain to calm and sharpen your focus.

Benefits of attending this workshop include:

  • Gaining clarity around issues, projects, or people.
  • Deepening and honing active listening skills with clients, colleagues, friends, and family.
  • Increasing confidence for presentations, meetings, and conflict resolution.
  • Hitting the pause button on “monkey mind”—a.k.a. the distracting chatter in your head.
  • Stepping off the hamster wheel of fight-or-flight and returning your inner system to a state of rest and digest.

This virtual event is free for MPRC members ($20 for non-members) and participants will receive a handout at the end of the workshop.

REGISTER HERE

About the Instructor
Susan Tompkins is a lifelong member of MPRC and owner of 3C Clarity, a consulting business offering life coaching and online women’s circles. She understands the pressure of deadlines and provides mindfulness techniques to lessen the impact of stress and anxiety on the mind and body.

Venue Zoom
Starts Wed Apr 9 2025, 12:00pm EDT
Ends Wed Apr 9 2025, 01:00pm EDT

Keeping the Light On: Holding Government Accountable

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Event Start Date:
March 10, 2025		Event End Date:
March 10, 2025		Event Venue:
Online

*PLEASE NOTE: The Keeping the Light On: Holding Government Accountable panel discussion is now an online event. Same date & time. Thank you! 

The First Amendment of the U.S. Constitution provides for the “right of the people to petition the Government for a redress of grievances.” But what does that mean and how does it work?

On Monday, March 10, from 5:30 p.m. to 7 p.m. at the Nackey S. Loeb School of Communications and the New England First Amendment Coalition (NEFAC) are celebrating Sunshine Week with an expert panel discussion, Keeping the Light On: Holding Government Accountable.

This online event is free and open to the public. Pre-registration is required at: https://loebschool.org/register/sunshineweek2025

Hosted annually in celebration of Sunshine Week, this panel will examine the values of open and responsive government and how we all play a role. The conversation, moderated by Annmarie Timmins, reporter at NH Public Radio, will feature Gilles Bissonnette, legal director, ACLU of New Hampshire; Emily Gray Rice, City Solicitor for the city of Manchester, NH; and Gregory V. Sullivan of Malloy & Sullivan, a First Amendment law specialist and board member of the host organizations.

Sunshine Week is a national initiative supported by the Society of Professional Journalists to educate the public about the importance of open government and the dangers of excessive and
unnecessary secrecy.

The Nackey S. Loeb School of Communications is dedicated to promoting and defending the First Amendment, fostering interest, integrity, and excellence in journalism, and providing the tools and knowledge to improve communication skills.

 

2025 Crystal Ball Media Panel: Trends & Insights from Maine Journalists

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Event Start Date:
February 21, 2025		Event End Date:
February 21, 2025		Event Venue:
Zoom

What stories will shape media coverage in 2025? How can PR professionals ensure their pitches stand out? Get the inside scoop from local reporters and journalists at the MPRC Crystal Ball Media Panel on Friday February 21st from 9:30 to 10:30am. This year’s participants include:

  • David Guildford – Reporter, NEWS CENTER Maine
  • Zara Norman – Housing Reporter, Bangor Daily News
  • Julia Arenstam – Co-Managing Editor, Portland Press Herald/Maine Sunday Telegram
  • Emily Harradon – Publisher, City Lifestyle Magazine
  • Ted Varipatis (Moderator) – Director of Communications & Media Relations, Serra Public Affairs

Led by Ted Varipatis of Serra Public Affairs and two-time Maine Association of Broadcasters award winner, the panel will discuss emerging trends, top story topics, and best practices for working with the media in 2025. Whether you’re crafting pitches, planning campaigns, or simply looking to expand your media connections, this panel offers valuable insights to keep your strategies aligned with newsroom priorities. This is typically a well-attended and very insightful event — we hope you’ll join us then!

Date: Friday, February 21, 2025
Time: 9:30 – 10:30 a.m. ET
Location: Zoom
Cost: MPRC & PRSA Members – $20 | Non-Members – $25 | Students – Free

Register today at MEPRCouncil.org.

Top Business Press Talk A.I. and Your Pitches

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Event Start Date:
February 24, 2025		Event End Date:
February 24, 2025		Event Venue:
ML Strategies, LLC, One Financial Center, Boston MA

Join PRSA Boston on Wednesday, February 26, 6-8pm, to talk about the future of AI with innovation and business reporters in the Boston market.

This event will explore how the AI landscape is evolving and how PR pros can promote their clients. What are the opportunities and challenges that AI presents for businesses and consumers alike? These technologies present new market opportunities and enhanced efficiencies, as well as potential drawbacks, including market resistance and accessibility issues. Gain valuable insights on how to position your clients as thought leaders in the AI field and navigate the complexities of pitching these stories.

REGISTER HERE

The evening will be hosted by ML Strategies, LLC, One Financial Center, 41st Fl, Boston. Please join us before the event for sandwiches and networking prior to the start of the program.

Tickets

PRSA Boston and Yankee Chapter Members: $33.85
Non-Members $48.85
Students $18.85
PRSSA Members $13.85