Keri Pappalardo

LinkedIn Profile: linkedin.com/keri-pappalardo

Originally from: Haverhill, MA

Current Location: Manchester, NH Current Communications / PR Role: Director of Marketing at Lavallee Brensinger Architects

Relevant Work History: Lavallee Brensinger Architects 2013 – Present; Beasley Media Group 2011 – 2014

I Joined PRSA Because…

The professional answer to this question is, “I joined PRSA for my own professional development.” The candid answer to this question is, “I joined PRSA to ‘geek out,’ learn, and explore all things communications with other people who were also ‘jazzed’ about the communications/marketing field!”

As a Marketing Communications professional within an in-house team catering to a specialized market, I found it challenging to keep up with all that was happening in the PR / communications industry. For me, joining PRSA has been a way to stay on top of current trends, gain skills and knowledge from industry thought leaders, and network with members who provide a variety of industries with communications services.

Yankee Chapter Involvement

I currently serve as a member of the Membership Committee.

Most challenging PR situation I have ever faced

I couldn’t think of one.

What is the Aspect of the Communications/PR field you are most interested in

The psychology behind marketing and graphic design.

Hobbies/Interests

Spending time with friends and family and, of course, my dog, Talon! I also enjoy playing an active role in the Manchester, NH, community. Serving on a number of Boards and committees of non-profit organizations such as Manchester Police Athletic League (MPAL), Manchester Young Professionals, and TEDxAmoskeagMillyard.

Bucket List/Dream Trip

Island hopping in Hawaii!