OCT. 6, 2025 – Interact AI: Workshop for Communications and PR Professionals
Practical Intelligence about Artificial Intelligence
Date & Time:
Monday, October 6, 2025 8:30 a.m. – 12:30 p.m.
Optional hands-on workshop add-on from 1-2:30 p.m.
Location/Venue:
Southern New Hampshire University, Manchester, NH
Description:
Join Yankee PRSA for a high-impact workshop exploring how public relations and communications professionals can harness the power of artificial intelligence in real-
world, strategic ways. From content planning and brand messaging to research, crisis response, and internal use-case development – this session will equip attendees with the insights and tools needed to apply AI with purpose and precision.
The main program features expert-led sessions focused on how communications leaders can guide AI integration, strengthen business strategy, and stay ahead in a fast-moving digital landscape. Speakers include:
- Rebecca Emery, APR – Founder and AI Marketing Advisor, Seacoast AI
- David Humphreys – Director of Artificial Intelligence Integration, Southern New Hampshire University
- Cameron Shilling – Director, Litigation Department & Chair, Cybersecurity and Privacy Group, McLane Middleton
Want to go deeper? Register for the optional hands-on workshop, AI in Action: Tools, Prompts, and Real-Time Insights, led by Rebecca Emery. Learn to build effective prompts, train AI in brand voice, explore tools for crisis response, and practice live demo scenarios you can bring back to your team.
Registration Fees
Main Program (8:30 a.m.-12:30 p.m., with coffee and networking 8:30-9:30 a.m., program starts at 9:30 a.m.) Early Bird: $55 members / $75 non-members (Early Bird Deadline: Sept. 8, 2025) Registration After Sept. 8th: $75 members / $95 non-members
Optional Workshop Add-On (1-2:30 p.m.) Additional Cost for All: $45
Coffee, continental breakfast, and boxed lunch included. Event will be held in the banquet room above the dining hall at SNHU.