A Message from YPRSA President Robin Schell

As the 2024 President of the Yankee Chapter, and Senior Counsel and Partner at Jackson Jackson & Wagner, I would like to invite all of you to share your knowledge and insights on an ongoing basis – we don’t have to wait for a professional development session to do it!  One of the many values of PRSA membership is its network of smart, experienced professionals – over 19,000 of them who are PRSA National members and almost 100 who are members of the Yankee Chapter.  Whether it’s a guest blog on a topic of interest, an observation or a call to action – let’s hear about it!  Please send contributions to Kim MacLeod, APR, YC Board member, at Kimberly.MacLeod@lifeplanccony.com.

With that, I’d like to formally congratulate my colleague Stacey Smith, APR, Fellow PRSA, who recently received the Lifetime Achievement Award from the Institute of Public Relations.  I’m sharing her remarks because in them, she talks about the importance of all of us in the PR field serving as mentors and role models for each other.

CLICK HERE TO READ STACEY’S REMARKS

In the busy lives we lead, it is easy to put our heads down and simply crank out the work – but it is so much more fun, productive and rewarding to share experiences with our colleagues.  It makes us all better professionals and 9 times out of 10, we come up with a better solution or product as a result of our conversations.  I challenge you all to share your experiences with all of us.  To pick up the phone and call a colleague.  To engage in mentoring of a professional with less experience – chances are, you’ll be learning from them in the “reverse mentoring” process.  I for one plan to learn a lot from all of you this year!

Enjoy the read,

Robin Schell, APR, Fellow PRSA

Yankee Chapter President, 2024