Entries by Seth Wheeler

Measurement Base Camp – September 15

What sounds great in a lecture hall or at a conference can end up being a complex situation when one is faced with a limited budget, no staff, and competing priorities. That’s why you should attend Measurement Base Camp – a one-day intensive training session that will cover all things measurement.

Social Media for Branding and Crisis Communications – July 27

Bringing together some of New England’s leading communications professionals, Dartmouth-Hitchcock Medical Center, NESHCo, NHHA and Yankee Chapter PRSA are hosting a half-day workshop that will help small businesses and non-profits as well as institutions and organizations of all sizes build their brand using social media and deal with a crisis in an always on socially connected world.

Reflections on the Value of the APR

Having sufficiently recovered from earning my Accreditation in Public Relations (APR) in November of 2015, I’ve begun to notice the many ways in which the experience has influenced my work life and the way I think about my job.

APR Prep Sessions Begin July 12

The Yankee Chapter is offering study sessions to those pursuing accreditation in public relations (APR) or to those wishing to deepen and broaden their knowledge, skills and abilities in public relations. The first session will be Tuesday, July 12, from 5:30 – 7 pm.

The Value of Membership

When you join PRSA you join a vibrant network of practitioners, focused on sharing insights and best practices. Our members understand the realities of practicing public relations and offer solutions for all career levels. As the world’s leading advocate for public relations and communications professionals, PRSA represents a diverse cross-section of the industry, including corporate institutions, agencies, independent practitioners, public affairs organizations, associations, hospitals, schools, professional services firms and nonprofit.

Radio Promotion in the Digital Age – June 23 Professional Development

Join Yankee Chapter PRSA at the Manchester Radio Group on Thursday, June 23 from 9:00 a.m. to 10:30 a.m. for an On-Air, On-Site, Online presentation. Bob Cox, MRG President/General Manager, and Andy Orcutt, MRG Sales Manager, will discuss marketing techniques, listener base insight, fostering relationships with PR professionals and other media companies, best practices for emergency communication, and much more!