Yankee Chapter to Honor Van McLeod with Pat Jackson Award – April 12

/in , , /by

Van McLeod will be honored posthumously by the Yankee Chapter of the Public Relations Society of America with its Patrick Jackson Award on Wednesday, April 12 at the Capitol Center for the Arts.  Van was NH Commissioner of the Arts. He demonstrated the importance of building relationships among many publics as he championed the arts and culture in our state.

The award recognizes a professional who is not in the public relations field but nonetheless successfully uses public relations principles to benefit his or her organization and society while demonstrating a track record of building relationships which earn trust.

Previous award recipients include Lew Feldstein, Governor Walter Peterson, John Swope, Michael Hickey, Dr. James Squires and Bishop Gene Robinson.

Joan Goshgarian of the NH Business Committee for the Arts will accept the award on behalf of her late husband.

The event will run from 5:30-7 p.m. and is free and open to the public.

 

PRXNE17: PR Means Business

/in /by

April 28, 2017
#ExploreCorning

Join us in the beautiful Finger Lakes region of New York for the 2017 PRSA Northeast District Conference, PRXNE 2017, on Friday, April 28, 2017. More than 200 public relations practitioners from the seven-state PRSA Northeast District are expected for this day-long conference packed with keynote presentations, case studies, panels and much more. Plan to network with colleagues and emerging professionals, and hear from experts across the industry.

Early Bird Registration is Now Open!

 

This year’s theme is “PR’s Role in Economic Development and The Bottom Line”

Everything we do as Public Relations practitioners must directly support The Bottom Line. Our ideas, strategies, tactics, and measurement must all be tied directly to the business goals and the success of our organizations and our communities. We have seen a tremendous boom of economic development in the Finger Lakes region, throughout New York State, and across the Northeast District, and so much of our work as PR practitioners has supported these efforts, whether through tourism, cultural development or the success of the companies we work for.

Ferociously Fun Networking Event

/in , , /by

April 10, 2017 at 5:00 p.m.

The New Hampshire Fisher Cats have extended an invitation for YPRSA members to attend their “Ferociously Fun Networking” event April 10 at 5:00 p.m. YPRSA members will be able to network enjoy raffles, ballpark fare food, happier hour, raffles, and more!  All YPRSA members can receive two (2) complimentary mixer and game tickets and be some of the first fans to check out the new renovations at Northeast Delta Dental Stadium.

Tickets will be available for pick up the evening of the event at Will Call. If a member would like to provide a raffle prize from their organization, please bring it to the event. The evening’s DJ will be sure to announce a winner during the mixer!

Register Now: http://www.nhfishercats.com/networking

Crafting Your Company’s Strategic Narrative

/in /by

Thursday, February 23 from 4 – 5:30 p.m. at Southern New Hampshire University

Creating a company narrative can feel like throwing darts – you aim in a certain direction with a general messaging goal in mind, hoping that you land a bullseye.

So whether you’re fashioning a new brand or putting an old one into the fire, learn strategies for how to speak to your audience using audio, visual, and social as well as traditional methods.  Join us on Thursday, February 23 at Southern New Hampshire University from 4:00 to 5:30 p.m. as our panel of speakers will discuss how to set objectives for your company’s public relations strategy, and examine how to craft your company’s narrative across many media channels to best attract and retain your audience.

Members: $25.00 • Non-Members: $35.00 • Students/Interns: $5.00

Jayme Simões, President & CEO of Louis Karno & Company

Jayme Simões

Jayme manages client accounts and directs strategy and marketing efforts for Louis Karno & Company. He founded the agency in 1999 and has grown it from two clients to more than 50. Simões received the Advertising and Public Relations Award from the New Hampshire Travel Council twice  is past president of the Public Relations Society of America-Yankee Chapter; and in 2003 was named one of the state’s young leaders in the New Hampshire Union Leader’s “40 Under Forty” recognition. He has served on several local and statewide nonprofit boards, including the Concord Chamber of Commerce and NH Preservation Alliance. Jayme is a Chicago native, a Boston University graduate, and is fluent in Portuguese.

Andrew Parrella, NHPR Production Manager & Founder of Methusaleh Podcast Productions

Andrew Parrella

Something Wild podcast for ten years. He recently founded Methusaleh Podcast Productions and offers consulting, production and distribution services to novice and experienced podcasters alike.

 

 

 

 

Michael Conway, Owner of Means-of-Production

Michael Conway

Michael Conway is the founder and primary strategist at Means-of-Production. His company builds Squarespace websites and provides content marketing and advertising solutions for architects, interior designers, design-build contractors and landscape design firms. Means-of-Production provides all-in-one marketing tactics that attract the right clients through keyword rich online publishing and brand messaging for built environment companies throughout the United States.

Report from PRSA Leadership Assembly

/in , /by

PRSA’s annual meeting of the Leadership Assembly was held on Saturday, October 22nd, in conjunction with the International Conference being held in Indianapolis on the following three days.  The Assembly is the Society’s legislative body, and 203 delegates representing Chapters from around the country and the world gathered to hear reports on the state of the Society from its leadership and to vote on the Society’s incoming leaders as well as proposed bylaws changes.  Delegates from the Yankee Chapter were current President Liz LaRose and President-elect Tom Bebbington.

The Assembly voted to elect Anthony W. D’Angelo, APR, Fellow PRSA, chair of the Society for 2018. D’Angelo, professor of practice, public relations, at Syracuse University’s Newhouse School of Public Communications, Syracuse, N.Y, will serve as PRSA’s chair-elect on the National Board of Directors in 2017.

In addition to D’Angelo, several other candidates selected by the PRSA National Nominating Committee were elected to the PRSA National Board of Directors today for two-year terms beginning in 2017. The new board members are:

Officers:
Treasurer: Debra D. Peterson, APR, vice president, external communications and community relations, CenturyLink, New Century, Kan.
Secretary: T. Garland Stansell, APR, chief communications officer, Children’s of Alabama, Birmingham, Ala.

District Representatives:

  • Director, Tri-State District: Andrew McCaskill, APR, senior vice president, global communications, Nielsen, New York, N.Y.
  • Director, East Central District: Richard J Batyko, APR, Fellow PRSA, senior vice president, marketing, communications & development, Team NEO, Medina, Ohio
  • Director, Western District: Michelle Olson, APR, general manager, Scottsdale office, Fingerpaint, Scottsdale, Ariz.
  • Director, Northeast District: Jo Ann S. LeSage Nelson, APR, vice president, client services, Pierce Communications, Albany, N.Y.
  • Director, Mid-Atlantic District: Samantha Julie Villegas, APR, president, SaVi PR, LLC, Washington, D.C.

Director At-Large:

  • Robert T. Hastings, Jr., APR+M, Fellow PRSA, executive vice president, communications & government affairs, chief of staff, Bell Helicopter, Fort Worth, Texas

They join incumbent Board of Directors members returning for 2016, including:

  • Chair: Jane Dvorak, APR, Fellow PRSA
  • Immediate-Past Chair: Mark W. McClennan, APR
  • Amy T. Coward, APR, Fellow PRSA, vice president, public relations, Palmetto Health Foundation, Columbia, South Carolina
  • Bonnie P. Upright, APR, senior vice president, Olympus Foundation Management, Orange Park, Florida
  • Don Hale, vice president for public relations and marketing communications, Georgia State University, Atlanta, GA
  • Joyce A. Lofstrom, MS, APR, senior director, corporate communications, HIMSS, Chicago
  • Ronele M. Dotson, APR, president, RAD Strategies Inc., Reno, Nevada
  • Sam James Morrey Sims, APR, director of public relations and marketing, US Fleet Tracking, Edmond, Oklahoma

Also of note: the Yankee Chapter’s own Jane Law, APR, was elected as a national 2017 national delegate-at-large. Delegates-at-large serve a one-year term and represent PRSA members who are not affiliated with a chapter.

There were three proposed bylaws amendments before the Assembly as well, each requiring a 2/3 majority to be enacted:

Amendment 1601 proposed changing the bylaws to allow the Leadership Assembly to vote remotely if it should be impractical to do so in person, e.g., in the event of a severe weather event at the meeting location that makes travel hazardous or impossible. The Board of the Yankee Chapter recommended a yes vote on this proposal. The proposal passed 183-14.

Amendment 1602 proposed changing the bylaws to allow the current Board of the PRSA to interview and recommend officer candidates, duties that previously were the responsibility of the Nominating Committee. The Board of the Yankee Chapter recommended a no vote on this proposal. The proposal passed 159-52.

Amendment 1603 proposed changing the bylaws to enable the Board to modify the Society’s bylaws, duties that heretofore had been in the hands of the Assembly. The Board of the Yankee Chapter recommended a no vote on this proposal. The proposal did not pass, 125-81.

Jane Law, APR

Congratulations to Jane Law, APR National Delegate-at-Large

/in , , /by

Yankee Chapter’s own Jane Law was elected to the position of 2017 national Delegate-at-Large at the PRSA Leadership Assembly on October 22. Delegates-at-large serve a one-year term and represent PRSA members who are not affiliated with a chapter. The delegate-at-large positions require that the candidate hold an APR or serve or have served as a board member of a Chapter, District or Section. To be considered for the position, candidates should be outstanding in their ethical conduct, their participation in and commitment to PRSA and their professional achievements and recognition. Characteristics of each candidate also include leadership experience with PRSA and/or other professional associations; in-depth knowledge of PRSA, including an understanding of PRSA’s governance structure and broad knowledge of the public relations profession.

In her application, Jane noted “I strongly believe that PRSA members who have no chapter or section affiliation should have as much of a voice in the strategic direction and operations of the association as those who do have a more direct, closer affiliation with PRSA (through a chapter, district or section). As a Delegate-at-Large, I could help provide that voice for those unaffiliated members.”

Congratulations, Jane!

Communicating for Change, Nov. 18 in Burlington, VT

/in , , /by

Your Organization May Be in Need of Change, But Are Your Publics?

Whether the change comes from reorganization, an acquisition, merger, downsizing or new strategic direction, there are unique components to a change situation that demand special communication considerations for your employees and external publics, especially those “resistant to change.” The Champlain College Public Relations Student Society of America (PRSSA) and the Yankee Chapter of the Public Relations Society of America (PRSA) are sponsoring a session, “Communicating for Change,” to learn the science and strategy behind effective change communications and how to prepare a successful communications plan.

Presenter Rosemarie Rung, APR, has over 20 years of experience leading a Fortune 50 company through a variety of change situations and will explain the unique characteristics of change.

Time:  9:30 a.m. until 10:45 a.m.

Location: Champlain College, Center for Communication and Creative Media Room 221, 375 Maple Street,  Burlington, VT 05401

Cost: $25 PRSA members; $35 non-members; students $5-$10 (based on cost of meal).

registerbutton

Call for Speakers – NESHCo

/in , /by

The New England Society for Healthcare Communications, is seeking speakers for its 2017 spring conference.

If you are interested in giving a presentation at the conference,  download the Call for Speakers form.

Deadline for submission of proposals is Oct. 17, 2016.

If you proposing are more than one session, complete a form for each session. Send your proposal electronically only to: abarney@neshco.org.

Proposals will be acknowledged and speakers notified by December 12, 2016.

If your presentation proposal is accepted you will be required to meet the following deadlines:

  • Conference/speaker registration: March 1, 2017
  • Book hotel room: May 5, 2017
  • Prepare one-page PDF describing your presentation: May 1, 2017
  • Submit full presentation to NESHCo: May 1, 2017

NESHCo will send you the appropriate forms to be completed by the deadlines above.

Questions? Please call (401) 443-2361 or e-mail us at abarney@neshco.org

Radio Promotion in the Digital Age – June 23 Professional Development

/in , , /by

mancheste_rradio_group

 

On-Air, On-Site, Online Presentation & Tour with Manchester Radio Group

Remember radio? Our increasingly digital world has opened new possibilities for radio, which offers a wealth of opportunities for you to reach target audiences. Digital media has elevated radio and advertising capabilities by allowing media to be created, viewed, distributed, edited, and saved on any digital electronic device. The Manchester Radio Group uses these platforms to provide an array of effective marketing and promotional services to local and national advertisers, and we’ve got the inside scoop on how to make the most of these new options.

Join Yankee Chapter PRSA at the Manchester Radio Group, 500 Commercial Street in Manchester, on Thursday, June 23 from 9 a.m. to 10:30 a.m. for an On-Air, On-Site, Online presentation. Bob Cox, MRG President/General Manager, and Andy Orcutt, MRG Sales Manager, will discuss marketing techniques, listener base insight, fostering relationships with PR professionals and other media companies, best practices for emergency communication, and much more! Following the presentation, a station tour will be offered to those in attendance.

This session is $20 for members and $25 for non-members.

registerbutton

 

 

 

Spring Social at Smutty Nose Brewery – May 19

/in , , /by

logo-smuttynoseKick off summer with a cold one and Yankee Chapter PRSA at Smuttynose Brewery in Hampton, N.H. on Thursday, May 19! The event is set to begin at 4 p.m. with a complimentary brewery tour and optional beer tasting followed by networking at the Hayseed Restaurant. There is no charge for the event, so invite a friend or colleague for a great chance to network with colleagues old and new! Food and beverages will be available for purchase in the Hayseed Restaurant.

About Smuttynose

Brewed in New Hampshire since 1994, Smuttynose has and continues to create craft beers inspired by the history, character and flavor of coastal New England. This small brewer was named one of the top 100 brewers in the world by ratebeer.com and is now distributed in more than 24 states, as well as overseas in Europe and Asia.

registerbutton